If you’re reading this, perhaps you have questions about writing.

I’ve been writing for a long time. Much of what I know has been firsthand experience gained over the years. I’ve also studied and obtained a degree in creative and professional writing, which changed the way I do everything

As a working writer who facilitates workshops and writes for others, I’ve learned some valuable lessons over the years and this is what I’ll share with you.


Copywriting is the art of crafting persuasive and engaging text for marketing and promotional materials. The purpose of copywriting is to inspire action, for example sign up to a mailing list or purchase a product.

Copywriting is used everywhere—from websites and blogs to social media posts, ads, brochures, and email campaigns.

A copywriter writes compelling content for websites, advertisements, social media, and more to help businesses communicate with their target audience. Copywriters adopt the brand voice and key messages, ensuring that the text they write is in alignment with the overall brand.

Copywriters are skilled in writing for audiences, in many different ways. Some copywriters may focus on website copy or social media copy, others may offer a wide range of copy services.

As a copywriter, I can craft engaging email campaigns to connect with the people you want to reach and drive sales for your business.

Good copy gets you in front of your audience. Great copy inspires your audience to take action.

If the copy does what it is supposed to do, there is no reason why you won’t become successful in your business.

Consider copywriting a powerful tool to assist you on your journey to success.

Copywriting focuses on persuasion and driving action, while content writing aims to inform, educate, or entertain.

As a degree-qualified and experienced creative writer, I can do both.


Start by outlining your ideas, setting a writing schedule, and committing to writing regularly. 

Not at all! Many successful authors come from diverse backgrounds without formal writing degrees. I wrote a few books before I studied my Creative and Professional Writing degree.

In any case, a writing degree can develop your practice, strengthen your discipline and give you great writing experience. 

I believe everyone has a book in them. You don’t need to have experience to get started, just a willingness to learn and a desire to grow as a writer. The more you practice, the better a writer you become.

In its rawest form, publishing a book can be free. You need a manuscript, access to the internet and an Amazon account, if you’re self-publishing. Ultimately, costs will vary depending on the publishing route. Some consider self-publishing to be relatively inexpensive, while traditional publishing may have different expenses.

In any case, you should expect to make an investment in the following: an editer, a graphic designer to design your book cover, and promotional activities.

Therpeutic writing

Writing allows you to express and process emotions, which can lead to greater self-understanding and emotional relief. Sometimes it is not until we read our writing that we know how we truly feel.

Writing fosters creativity, self-reflection, and problem-solving skills, and contributes to personal and professional growth.

It is a powerful tool to have in your self-care toolkit, and one you can return to whenever you need it.

Writing is a great way to dig deeper into the topics you have on your mind, and help you find a way to verbalise them. Writing clarifies your thoughts, enhances your ability to articulate ideas, and improves overall communication skills. 

Absolutely yes! My workshops are inclusive and designed to support all writers, regardless of challenges. I have worked with many dyslexic writers who have written in my workshops and also written books.

Still have questions?

I’d love to hear from you.