If you’re committed to being the best you can be and need the guidance of a Personal Coach, what happens when you can’t afford the fee?
A few months ago I attended a women’s networking event. It wasn’t one I’d been to before but I went anyway, because I love talking to other like-minded women and learning something new.
The line-up of speakers shared stories of overcoming adversity, detailing their failures and the journey towards success. It was quite inspirational and worth every bit of the £15 ticket I paid to attend.
It’s been said to me a few times that people who pay a higher price for a service are more invested.
After the event, I connected with one of the speakers on LinkedIn and told her how much I loved her talk. I told her that some of the milestones she’d reached were what I’d aspired to, and I was so grateful to have heard her story.
When she replied, she offered me an informal chat, a conversation via Skype where we could discuss my goals in detail and she could look at how to support me. I knew she was a coach but I was intrigued, and scheduled our conversation for that very week.
From 10 minutes into our chat, I could tell she knew I wasn’t her ideal client. I didn’t have £3000 to spend on a coaching programme to have her guidance. I wasn’t easily convinced to sign up, to borrow money from family or to sign up for a loan or credit card. She didn’t try to convince me to do this, but the phrase “you have to be willing to invest in yourself” was uttered and that was enough for me.
See, the thing is this: I know all entrepreneurs have to generate income, grow their business, pay for their resources, invest in their own development to ensure they offer a fantastic service.
However, what happens to the people who can’t afford three grand? Are they less worth your time? Are they less deserving of development?
I’m not in favour of encouraging people to get in debt so they can pay for coaching. I’m not in favour of you having to choose between paying your rent on time and paying for a coaching programme.
Everybody has different values, I get it. I know my rocky relationship with money stems from a childhood of hiding from the Provident lady, but that also means I know what it is like to not have much. I know what it is like to live on a budget and to still have dreams. I know what it is like to have the vision but lack the resources to move it forward.
I remember discussing a collaborative project with a former business partner. We spoke about offering VIP days after our upcoming event, a day where women could spend time with us 1-on-1 and develop their business or project idea. I gave thought to what to price that as when my former business partner suggested charging around £1000. It didn’t sit right, didn’t feel right with me.
Needless to say, I took my invested heart out of it and parted ways.
Because this is what it comes down to: I want to make an impact. On women. For women. Because of women.
And I would much prefer it if cost wasn’t an issue.
Yes, I know it’s all about self-worth and valuing your experience and expertise, blah blah blah. Yet, its it really worth a great deal if I’m not using it to make an impact where it is needed?
My core values and belief demand I exist, work, live and breathe integrity. And I always knew that, always felt it, but 2018 made it very clear to me that it was not something I would compromise on.
I began my self-love journey in 2013, when I was a new single mother and a complete emotional mess. It took me a long time to piece myself back together, to look in the mirror and like what I saw, to feel like anything I said wasn’t stupid, and to feel like I could cope on my own with my kids. It took even longer to acknowledge my experience of domestic violence and trace the impact it had on me in adulthood.
In 2019, I’m not the woman I was but I keep her in my thoughts. Because sometimes, that woman could be you. That woman could be someone scrolling through my page, browsing on my website or typing me an email, wondering if I can help her.
I want to be the woman who says “Yes, I can help. I can guide you through your transformation from caterpillar to butterfly, and it won’t cost you the earth.”
I want to be the coach who is driven by impact, motivated by transformation, inspired by women and creates from the heart. I want to be the coach who is affordable, who spreads payments out so women can access the guidance and begin their personal development.
I want to be the person you choose because you truly believe I understand what it might be like to be you.
Ultimately, I want to honour my core values and beliefs, and that means creating pathways for women on a budget to evolve.
It’s important to me. What’s important to you?